Case study of
Case study of
Case study of

Gist Security

Gist Security: Visualizing Trust and Communication for Next-Gen Protection

Year

2024

Timeline

4 Weeks

Services

Branding

Website

Logo

overview

Gist Security utilizes AI to analyze organizational messages, contexts, documents, and product tickets to recognize security issues right from the definition level.

Gist acts as if a "security architect is present in any hallway conversation." The design project involved creating a landing page that translated this unique messaging into a functional visual language.

The Challenges
The Challenges

The challenge was to distill a complex AI concept - scanning fragmented organizational communication for underlying security risks - into a landing page that "actually works." The design had to visualize the transition from raw organizational context into actionable security intelligence without the jargon typical of legacy security tools.

the Result

The project was completed in under two months, delivering a landing page that successfully bridged the gap between Gist's highly technical back-end and its user-facing value. The visual language effectively established trust by positioning the AI as a proactive team member rather than a reactive scanner.

+100s

leads generated

1

Sprint

Credits

Art Direction

Tomer Romano

Brand Designer

May Nechernikov

Webflow Developer

Ron Sela